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Event BTS·Conference · Pontiac·Aug 20, 2026

Dykema at M1 Concourse: an AI photo op in six decades

Dykema

For Dykema’s Automotive Legal Summit, Mammoth ran the AI Time Machine: each guest photographed once, then shown in six decades, each beside a car of that era.

M1 Concourse from outside, Dykema flags out front, on the day of the Automotive Legal Summit

What the event needed

Dykema’s Automotive Legal Summit brought the auto industry’s lawyers to M1 Concourse in Pontiac on August 20, 2026. The photo op had to suit a motorsport venue, a serious audience, and a firm that cares how it looks.

How it was set up

Each guest registered at the booth with Registration, then stood on a plain set for one photo. The AI Time Machine turned it into six portraits, one per decade, each beside a car of that era, laid out on one sheet in Dykema’s colours.

The event also ran a Sharing Station, so guests could print their sheet on the spot.

One guest’s six-decade sheet from the AI Time Machine at the Dykema Automotive Legal Summit
One sheet: the same guest in six decades.

What guests got

Their sheet on paper, and a text or email from Messaging with a link to their photos in a Galleries gallery under Dykema’s name. The gallery is still public.

Tools behind this

The numbers

On the day: 47 guests registered, 61 six-decade sheets, and 366 decade portraits, six to a sheet, across 63 sessions.

All 47 guests got a text or email that the provider confirmed was delivered that day. Since then, the gallery has logged 178 page views and 32 downloads.

What changed since June

This was Mammoth’s second AI photo op for Dykema in 2026. At the firm’s centennial in June, the platform only got the photos afterwards: 306 of them, added in one upload 18 days later, with no guest list.

At the summit, every guest registered at the booth first, so their photos went to them the same day.